Store events are an excellent activity to heighten awareness of your stores existence and location. They are also an ideal way to help foster stronger relationships with existing customers while attracting new customers too. Below are some key aspects to…
Upselling can help to increase your sales and the value of your customers by getting them to buy more products than they initially intended. The key to up-selling is to do it in a way that the customer doesn’t know…
Right people, right place, right time To ensure there is sufficient staff working during peak times it is important to schedule staff in a weekly roster. Depending on your requirements, you might assign specific members for different roles (e.g. taking…
OK, you’ve done the hard bit, you’ve attracted the customer into your restaurant, they’ve chosen your place above all your competitors. Now the challenge is to maximize their spend while they are in your restaurant, while at the same time…
Ben Macari is the owner of the well-known takeaway chain Macari’s which has 6 stores in Dublin. In June 2016, feeling the squeeze of high fees, Ben decided to leave the food portal that he had been listed on for…
